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Friday, 14 September 2012

London Fashion Week Kicks Off Today!

It's London Fashion Week again! Starting today, no sooner have the Paralympics finished and all the Olympics displays are taken down and we're into LFW already! This is the busiest quarter of the year for retailers and LFW really does get us all in the mood for shopping!

So what do we have to look forward to  style wise, filtering down to designers in-store on the High Street for Spring / Summer 2013? It's the catwalks at London Fashion Week that typically inspire ranges across chains of cheaper High Street shops and supermarkets. The fashion we wear up and down the nation stems from the designs being marched up and down catwalks this week.

With Topshop leading the way High Street brands are making their mark on Fashion Week and for the first time this year Topshop are offering a purchase service from the show itself.

Here's a nice little preview from LFWTV on what we have to look forward to over the next five days in this trailer film created by the winner of the Fash/On Film Mentoring Scheme. A new nationwide search for emerging film-making talent launched in June,  where one talented young person is selected to collaborate with the fashion industry to showcase up and coming designers, to be shown  in full at LFW, sponsored by River Island:

A short film celebrating London Fashion Week performed by Spellbound Gymnast Troupe to showcase the best of British catwalk designs SS13 filmed in time lapse in the fountains at Somerset House, by the Guardian:

The show started with Antoni & Alison, complete with marching brass band, reinforcing the year of the British! Films of all catwalk collections can be seen on LFWTV:

Fyodor Golan explain the inspiration for their catwalk collection and an interview with Hilary Alexander, just a couple of highlights from the day, by 55TV:

Watch this space for more on London Fashion Week!

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